This is How Color Psychology Affects Website Conversions

Website Color Psychology

When it comes to developing a successful website, it takes more than just slapping some images onto a colored background. In reality, a good design has more to do with website color psychology than what you might think. In fact, as many as 40 percent of visitors may not return if they don’t like the appearance of a site. So, what can you do to improve conversions? Continue reading “This is How Color Psychology Affects Website Conversions”

The 7 Worst Website Design Ideas for Business

website design ideas for business

Your online appearance is just as vital to success as your real-life interactions. Think of little virtual people coming to visit the digital representation of your business. Would they feel invited or be repulsed by what they see online? The overall look of your site can play a dominant role in whether someone decides to continue reading or move on. We recently posted an article on shockingly simple design changes that can make or break your website success. Here are seven of the worst website design ideas for business you shouldn’t consider. Continue reading “The 7 Worst Website Design Ideas for Business”

Shockingly Simple Design Changes That Can Make or Break Your Website Success

website design tips

Your website is essentially the digital representation of your brand or persona. As such, it needs to be functional as well as visually appealing. Unfortunately, a lot of changes you make to the site could have adverse effects on its success. Something you may have thought was a small addition could greatly alter how people interact with the site. So, what are some changes that could result in a positive or negative impact for others? Continue reading “Shockingly Simple Design Changes That Can Make or Break Your Website Success”

5 Things You Should Never Say To Your Website Designer

business website design

Creating a website or redesigning a website is a big undertaking. There’s a lot of things that go into business web design from research, planning, editing, to reiterating. As a small business owner, hiring a web designer is a fairly new experience. While it may seem straightforward, there are a lot of things that can affect the results of your projects. One of the most important things you need to do is to make sure you communicate to your designer in the right manner. To help you avoid big communication mistakes and stay professional, here are some tips on what not to say to your designer. Continue reading “5 Things You Should Never Say To Your Website Designer”