How do you build up an audience online? That’s a question millions of people ask themselves everyday. And although each situation is different, there are several key components that ring true for everyone. So, what can you do to build an audience? Continue reading “How to Build the Best Online Audience with These 12 Great Tips”
Every second, Google experiences more than 40,000 searches. It is one of the most accessed websites on the Internet and controls the destiny of many businesses. The last thing you want is to get on the search engine’s bad side.
Periodically, Google launches a new update to its algorithm to categorize content it finds online. Unfortunately, this often leads to popular sites being penalized.
Continue reading “13+ of the Worst Types of Google Penalties You Need to Avoid”
Voice search in SEO is a growing concern for many, although a lot of people don’t realize it. Instead of merely typing a search query in Google, more people are speaking to their technology. And considering how accurate many of these devices are getting, it’s often easier to speak than to type. Continue reading “8 Ways Voice Search is Affecting SEO (And What You Need To Do)”
Understanding the importance of SEO stats can go a long way to helping you succeed on the Internet. In fact, certain SEO statistics show exactly where you should put in some effort.
By focusing on things like local, mobile and Google SEO stats, you can fine-tune the content to reach the majority of the target audience. After all, these numbers were derived from the actions of others on the Internet.
Here are 30 marketing stats which demonstrate how certain actions can help improve your own strategies today. Don’t just read the stats…act on them.
Continue reading “30 of the Most Useful Stats for SEO [infographic]”
Snapchat is a growing platform that reaches a wide audience. In fact, it’s estimated that roughly 47% of Internet users will use Snapchat by 2021. If you don’t have a Snapchat marketing strategy by now, it’s time to develop one. Continue reading “How to Get the Best Out of Snapchat Marketing for Business”
Want to create better content to engage your audience? Practicing good grammar and spelling can mean all the difference when trying to connect with visitors. And the more legible the material, the more professional you look. This is why many will turn to proofreading tools online. Continue reading “9 Popular Proofreading Tools That Will Save You Time and Money”
Want to get the most out of your website? This is when putting SEO best practices comes into play. Search engine optimization is a vastly important aspect for the success of any website. And ignoring this will directly impact your brand’s visibility. Continue reading “The 10 Most Important SEO Best Practices You Need to Know”
Email is perhaps one of the most prolific forms of online marketing to date. It’s one of those platforms that has transcended time and has gone beyond the concept of being a “fad.” Unfortunately, not everyone has the strongest email marketing campaign. It’s a wasted opportunity if you don’t have one. Continue reading “Why Email Marketing is Not Dead and How to Do it Right”
Technology is continuously paving the road for greater things both online and off. And with the progression of augmented reality, things are going to get far more interesting. In fact, it’s reasonable to assume that augmented reality and SEO could eventually go hand-in-hand. Continue reading “8 Interesting Things Augmented Reality Will Do for SEO”
Negative SEO is a practice to purposely ruin your visibility in search engines. Some of these “experts” may even work for your competitors to hurt your online branding and reputation. However, there are several ways you can protect your site and keep it looking good to search engine bots.
Continue reading “Negative SEO: The 7 Most Common Types You Need to Know [Infographic]”