Author: Anna Gargioni

Videos are some of the most engaging and effective forms of content on the Internet. In fact, it’s estimated by 2021 that video will account for about 82% of all Internet traffic by consumers.

Which means having a good video marketing strategy is as important as any other kind of content you create. Don’t get me wrong, people will still read blogs. But it’s video that is taking the Internet by storm. Continue reading “20 Best Ways to an Effective Video Marketing Strategy”

How do you build up an audience online? That’s a question millions of people ask themselves everyday. And although each situation is different, there are several key components that ring true for everyone. So, what can you do to build an audience? Continue reading “How to Build the Best Online Audience with These 12 Great Tips”

Voice search in SEO is a growing concern for many, although a lot of people don’t realize it. Instead of merely typing a search query in Google, more people are speaking to their technology. And considering how accurate many of these devices are getting, it’s often easier to speak than to type. Continue reading “8 Ways Voice Search is Affecting SEO (And What You Need To Do)”

Understanding the importance of SEO stats can go a long way to helping you succeed on the Internet. In fact, certain SEO statistics show exactly where you should put in some effort.

By focusing on things like local, mobile and Google SEO stats, you can fine-tune the content to reach the majority of the target audience. After all, these numbers were derived from the actions of others on the Internet.

Here are 30 marketing stats which demonstrate how certain actions can help improve your own strategies today. Don’t just read the stats…act on them.

Continue reading “30 of the Most Useful Stats for SEO [infographic]”

Want to create better content to engage your audience? Practicing good grammar and spelling can mean all the difference when trying to connect with visitors. And the more legible the material, the more professional you look. This is why many will turn to proofreading tools online. Continue reading “9 Popular Proofreading Tools That Will Save You Time and Money”

Want to get the most out of your website? This is when putting SEO best practices comes into play. Search engine optimization is a vastly important aspect for the success of any website. And ignoring this will directly impact your brand’s visibility. Continue reading “The 10 Most Important SEO Best Practices You Need to Know”

Email is perhaps one of the most prolific forms of online marketing to date. It’s one of those platforms that has transcended time and has gone beyond the concept of being a “fad.” Unfortunately, not everyone has the strongest email marketing campaign. It’s a wasted opportunity if you don’t have one. Continue reading “Why Email Marketing is Not Dead and How to Do it Right”