Did you know that the average person forms an opinion of a website within 0.05 seconds? The appearance of your website is pivotal to your online success, which is why you should find the best WordPress themes for your small business.
Not all themes are created equally, and the wrong layout for your organization could reduce the effectiveness of your website. Those who do not feel engaged by your site will go to your competitors to find what they need.
As the Internet is so laden with competition, you need to do what you can to stand out. At least in a way that will keep customers coming back for more.
Here are some of the best platforms I’ve found online. While some are free, don’t underestimate how effective a premium theme can be for engaging online consumers.
What are some of the best WordPress themes for small businesses to use?
Divi is more than just a theme for WordPress. It’s essentially a fully customizable experience. Powered by a visual page builder, it’s no wonder why Divi is among the best small business themes and tools.
In real-time, you can design the perfect layout without knowing a single line of code. You have access to more than 40 different content elements, pre-designed theme layouts, and an extensive editing system.
The Enigma theme is no longer available.
The X theme is built with parallax background support, inline editing system, user role management, and extensive customizable options. This is probably one of the better themes when it comes to team management and multi-user support.
Because it comes with various modules for building a business website, you don’t have to spend as much time digging to find certain plugins. For instance, the WooCommerce Checkout Editor tool comes with the theme.
4. Hestia Pro
Hestia Pro is an excellent theme for small business startups. It’s ready for language translations, optimized for speed, and comes with a variety of video tutorials.
For those who are building an online store with WordPress, Hestia Pro is designed to create an attractive layout. You can use this theme with WooCommerce and other page builders such as Elementor or SiteOrigin.
5. StartRight Pro
The key element behind StartRight Pro is its speed. It’s designed to perform well whether the visitor is using a desktop or mobile device. The light-weight construction makes it an excellent addition for those looking to deliver content immediately.
One thing that stands out most to me is the price. For an elegant and customizable premium theme, it’s more affordable than many of the others on this list. This is aside from its customizable options, which help create a unique appearance.
In TheCore, you get access to more than 25 different template styles in one theme. This enables you to focus on which is most ideal for the business before you begin customizing the layout.
The system comes with an advanced visual builder to help you design the site as well as including color schemes and multiple sliders. It’s responsive, Retina technology ready, and comes with various animations to make a more interactive website.
Bizaron comes complete with all of the essential elements for any small business website. Call to Action sections, pricing templates, service layouts, testimonial sliders, and contact forms with maps.
The Elementor builder-based editing controls are intuitive, allowing you to position widgets, sections, and columns exactly where you want them. Manually set the margins and padding for sections, widgets, and columns, and change column widths by dragging a divider.
Bizaron is also preloaded with sample content, which is a definite plus for any theme. You don’t have to load the sample content, but it can be a tremendous help to see what’s happening in the various sections of the theme.
Neve is probably one of the most engaging themes I’ve come across. It offers a starter site library containing more than 80 ready-made websites that can be imported easily. New starter sites are added to the library every month.
Its single-page design gives Neve a nice flow for business elements while including lazy loading elements for improved site speed. You’ll also get content blocks galore, intuitive gallery design, and a variety of shortcodes for plugin integration.
If you want a feature-rich layout, consider using Bramble. Not only is it geared for excellent eCommerce support, but it also presents elements such as portfolios in an elegant appearance.
You can create customized slideshows, add video backgrounds, and Google Fonts, which vastly improves the site’s typography. Not to mention that it’s designed around using the Page Builder plugin from SiteOrigin.
ColorMag is one of the best WordPress themes for startups that you can start using for free. It comes with a variety of features in the Customizer, giving users a full range of control over the layout.
It comes with a built-in image slider, social media links, and a professional appearance for showing off the content on the homepage. The free version works great, but the premium theme adds far more overall functionality.
Overall, this has to be one of the best themes for a small business that centers around delivering content much like a magazine. The flexibility of its sidebars and widgets alone makes it worth checking out.
The Venture theme provides a homepage perfect for widget use, support for WooCommerce, and a built-in portfolio system. That makes it an excellent tool for almost any kind of business.
As it comes with things like a team widget and testimonials, you won’t have to worry about finding plugins for those specific needs. It also comes with demo content so you can see what your site will look like before actually going live.
12. Root Pro
AccessPress makes a lot of elegant and attractive themes, and Root Pro is designed to deliver a sense of professionalism. While it does have a free version available, the true nature of the theme unfolds when you buy the premium layout.
This includes multiple color schemes, header layouts, background control, breadcrumbs, and many other features. You can set up a portfolio, blog and include sliders to really spruce up the website.
13. Metro Magazine
Metro Magazine has a free version that gives your site a professional look and feel. It’s great for those who are centering on text-based content and want a magazine-style layout.
It comes with custom widgets, author bios, advertisement settings, and more. You can also accentuate the layout with custom CSS support.
14. Rocked Pro
Rocked Pro has a clean appearance while providing the most essential information about the business. Its mobile-friendly design delivers a good experience whether people are shopping from computers or smartphones.
Rocked has a sticky top menu bar, image carousel, sliders, page templates, and several built-in widgets you can customize. It also comes with excellent integration with the WooCommerce plugin.
H-Code is a multipurpose theme that comes with more than 50 different layout styles to choose from. That helps you create that perfect look and feel for the small business. From marketing agencies to product landing pages, this theme can do it all.
One of the key features of H-Code is that it has hundreds of design elements and shortcodes to accentuate the website. This dramatically reduces the need for plugins to accomplish specific tasks.
16. Di Business
Di Business is another free theme that has a lot of child themes available from WordPress.org. It’s a stable system many people use and features things like typography options, social integration, WooCommerce support, and various widgets and sidebar elements.
Its overall multipurpose design allows it to easily fit almost any small business model. That is in addition to anything specific child themes provide when you use them.
Alante is a free theme that delivers a professional appearance for various needs. It comes with a responsive layout and multiple options ready for customization as well as a full-width image slider.
It’s a simple layout that provides everything you’ll need, whether you’re building just a basic website or want to do something more extensive. However, you’ll have more access to options if you buy the premium version instead.
18. Business Idea
Although Business Idea is probably one of the newest themes in this list, it’s still worth mentioning. The layout has just what you’d expect from a simple company layout complete with Mailchimp and newsletter integration for email subscriptions.
Business Idea is compatible with WooCommerce as well as various page builder plugins available in WordPress. It’s sleek and ready for search engine optimization while being free to install.
19. Zelle Pro
Zelle Pro is another business-minded theme from ThemeIsle. It has a wide range of options, such as built-in customizable elements and support for some of the most popular page builder plugins.
Some of the highlights behind Zelle include how it manages menu and sub-menu items, customizing backgrounds, and additional options in the WordPress Customizer.
Lawyers is a clean and responsive theme that focuses on creating a good layout for legal services. However, its flexibility allows it to be used for virtually any kind of small business.
The theme is built with a homepage image slider, multiple widget blocks for various purposes, and live editing. You can see how your site is coming along while you design in real-time.
21. Business Epic
For those looking for a clean and free small business theme, Business Epic may be something to look into. It provides a professional and straightforward layout that works for most situations.
It has several sections for editing, front page elements, favicon control, logo upload, various widgets, and social buttons. It’s everything a startup needs to get a website up and ready for visitors.
22. Freesia Empire
Freesia Empire is another free theme available through WordPress. It’s a multipurpose theme that is easily customized to fit a variety of business types. You’ll also find quite a few attractive child themes available for it through WordPress.
This theme has a host of customizable options as well as flexible widgets and sidebar elements. It comes with contact, gallery, and corporate templates to help you get started.
How the Best WordPress Themes for Business Drive Traffic
Think of your website as the online persona of your business. It needs to be clean, easy to move through, and rich with what the customer is looking for. Its design is as vital as that of your brick-and-mortar location.
Whether it’s a free small business WordPress theme or a paid premium layout, the appearance of your site is vital for traffic.
Search Engine Optimization
Until people stop using sites like Google to find what they’re looking for, search engine optimization will always be a thing. And because most businesses are putting in an effort for SEO, you cannot succeed online without it.
Some of the best WordPress business themes are developed with this in mind. Although you’ll still have to do your part with a good content marketing strategy, most theme developers will update the layout to keep with current SEO practices.
Still, there’s nothing wrong with having good SEO plugins, such as using Yoast.
Flexibility for Social Media Engagement
Social media is an integral part of everyday life. From communicating with loved ones in other countries to simply following your favorite celebrity, social media is everywhere.
Think about it – there are more than three billion people actively using social media. In reality, that’s nearly half the population of Earth.
The best WordPress business themes will have social elements integrated. That gives people a chance to follow your brand on their preferred network, whether it’s Facebook or Twitter.
A mobile-friendly design is an essential facet for online success. Regardless of your business niche, people are going to view your content from multiple devices.
Roughly 52.2% of all website traffic came from mobile devices in 2018. In theory, not having a mobile-friendly layout could alienate more than half of your online customer base. That is because non-mobile websites are far more challenging to use.
And since the chances are excellent that a competing website will be mobile-friendly, customers will leave your site for one that is easier.
First impressions are vastly important on the Internet. You want visitors to stop looking and use your company over the competition. Having a clean appearance helps the customer find what he or she is looking for.
Many of the best WordPress themes for a small business website are just that: easy to use from the front end.
The design of the site is only part of keeping a clean appearance, however. You also need to focus on several key factors for making content easier to absorb, such as:
- Keeping ad banners to a minimum. You don’t want to distract from your content.
- Don’t overuse images. Don’t get me wrong; images are important. But they can also slow down the website and create distractions if used too often.
- Don’t overuse visual plugins. One of the features of WordPress is being able to add plugins galore for specific purposes. Too many of these, though, can be a hindrance more than a benefit.
It’s All in the Layout
You literally have fractions of a second to impress a visitor. Find the best small business WordPress themes that will help drive your success. Many people will judge the business by its appearance.
Make sure yours is something that impresses the masses.