WooCommerce is the easiest way to start selling physical and digital goods from a WordPress site. The plugin gives you everything you need to start selling right away.
However, there are a ton of WooCommerce plugins that can be added to your site in order to make your online store more functional and user-friendly.
Yes, as simple as WooCommerce is, it can still be daunting for those who don’t understand how to use it. Before you add any of the WooCommerce add-ons below, it is a good idea to have the system installed and set up.
Having it in place and running makes adding third-party plugins faster and easier.
1. WooCommerce Multi-Currency
Most online stores now are selling items across the world. For this reason, having a way to take multiple types of currencies on your WooCommerce website is a good idea.
This is where WooCommerce Multi-Currency comes in.
This plugin allows you to provide customers with a dropdown menu of currency selections that you are willing to take. This allows them to pay for goods and services based on where they are located.
This will also help expand your sales because you are opening up more ways for people to pay.
Features
- Allows users to easily select a currency from a dropdown menu
- Auto recalculates pricing based on currency values
- Set a default price and add multiple currencies
- Automatically rounds pricing
- Use the built-in “price charming” tool
2. TrustPulse
Another great WooCommerce plugin for WordPress is called TrustPulse. If you are looking for a plugin that can help you effectively skyrocket your online store conversions and sales, then this is one you should definitely take a look at.
TrustPulse uses social proof to encourage visitors to buy your products. Social proof acts as leverage and works as a trust builder for customers.
The plugin helps you showcase and document real-time activity that is happening on your site. It then takes all this activity and shows it to any customers currently visiting your pages.
Customers see updates, real-time notifications, and other things that help give them a better understanding of what is happening. When people see others buying a product, it builds a level of trust and helps with conversion rates.
Features
- Users can see real-time activities like purchases, signups, and registrations
- Has a built-in “on-for notification” that you can leverage
- Use the smart targeting feature to post sales and conversions using the correct audience
- Easy to set up and integrate
- Detailed analytics reports
- Drag and drop functionality
3. Omnisend
Another one of the best WooCommerce plugins available today is one called Omnisend. This plugin is an omnichannel marketing automation platform built specifically for eCommerce.
The plugin is designed to help you build a strong connection with your customers using a variety of different channels.
Instead of trying to build your marketing presence around one single platform, Omnisend allows you to focus on multiple channels like email marketing, SMS marketing, push notifications, and Facebook messenger.
When you combine multiple channels like this, you give your store the ability to increase sales in multiple ways.
The plugin gives you access to popup boxes, signup boxes, and landing page tools so that you can build and show a creative and dynamic marketing scheme that reaches across multiple network types.
Features
- All-in-one marketing platform that you can automate
- Combine multiple channels to increase sales
- Advanced email marketing tools
- Email capture forms like signup boxes and landing pages
- Prebuilt email templates to use
- Automated workflows
- Customer support is available 24/7
4. WooCommerce Multilingual
If you are looking for different WooCommerce features that other typical online stores are not using, then take a look at WooCommerce Multilingual.
Much like the multi-currency plugin we talked about above, a plugin like this one can help you better connect and generate sales from people all over the world.
WooCommerce Multilingual can help translate the pages on your site depending on the country. This plugin is widely considered one of the best language and translation plugins for WooCommerce.
The plugin will translate pages and products to give you the chance of closing a deal to non-English speaking customers. Give it a look and see if it is something that can help your WooCommerce store.
Features
- Able to translate pages and products
- Keeps translation language in place through the checkout process
- Send email based on the user’s preferred language
- Also able to translate categories based on preferences
5. LiveChat
Live chat can play a very important role in any eCommerce website. Customers like knowing they have access to someone at any time. This allows them to ask questions, make suggestions, and get any info they need about your products.
One of the best plugins for this is LiveChat. While not designed specifically for WooCommerce websites only, it is a plugin that can help drive sales in real-time because of the accessibility that it gives your customers.
The plugin is fully responsive and mobile-friendly. It also works together well with all the big CRM platforms, Google Analytics, and almost every email marketing tool.
LiveChat is definitely something you want to have on your website.
Features
- Mobile-responsive and can be accessed from any screen
- Add a feedback and/or survey option to the end of chats
- Beautiful live chat widgets and a chatbox
- Fast loading times for solid user-experience
- Integrates with multiple CRM
6. AcyMailing
There are all sorts of marketing and email plugins available for WooCommerce. It can be difficult to figure out what the best one might be. That being said, AcyMailing is one that you really can’t go wrong with by using.
It is widely considered to be one of the best newsletter & newsletter subscription plugins for WooCommerce available.
It is a fully functional newsletter automation tool that comes with a drag-and-drop builder and a stylish, built-in dashboard from which you can track analytics.
AcyMailing is packed with features. Some of the highlights include 24/7 support, the ability to send unlimited newsletters to unlimited emails, and full WooCommerce newsletter integration ability.
Features
- Drag-and-drop newsletter builder
- Social media sharing
- WooCommerce integration
- Gravity forms integration
- AB testing
- CAN-SPAM compliant
- GDPR compliant
- Multilingual interfaces
7. YITH Woocommerce Wishlist
There are a lot of really great plugins available that you can add to WooCommerce in order to make your site more user-friendly and more fun to use for your customers.
Perhaps one of the more unique and fun things to do is add the ability for your customers to create wishlists on your site.
That is where YITH WooCommerce Wishlist comes into play. The plugin is a lightweight, yet powerful tool that will allow you to easily add the ability for your customers to create a wishlist.
The YITH Wishlist plugin will give your site users the ability to save their favorite products and find them later.
Other unique functions include giving customers unique sharing abilities like sharing their wishlists with friends and family, as well as over social media.
Features
- Select any page for wishlist
- Add the “Add to Wishlist” shortcode anywhere
- Show “remove from wishlist” button when a product is on their wishlist
- Easily show “add to wishlist” button on the shop page
- Customize columns, colors, style, text, and layout
- Supports product variation
- Integrates well with other YITH WooCommerce tools
8. WooCommerce PDF Invoices and Packing Slips
A WooCommerce feature that isn’t readily available with the main plugin installation is detailed invoice and packing slip information.
The system gives you the basic information you need to track orders and receive information.
However, it does not generate a detailed PDF invoice or packing slip for your customer. This is where WooCommerce PDF Invoices and Packing Slips can really help you.
The plugin will auto-generate a PDF invoice for both you and the customer. It also generates a packing slip based on your settings allowing you to print out and add to the shipping package for your customer.
There are a number of great features that come with the PDF invoice plugin. You can set all sorts of great information to display. They also give you the ability to brand your invoices and set a number count to start tracking.
Features
- Update past orders with PDF info
- Track numbers with the integrated system
- Available in multiple languages
- Format all numbering to your liking
- Send out emails with attached PDF invoices
- Send packing slips directly to printer with premium templates
9. Custom Product Tabs for WooCommerce
Product pages in WooCommerce are pretty easy to build and manipulate according to what you want. That being said, a plugin like Custom Product Tabs for WooCommerce can help you with certain information by consolidating tabs.
This plugin basically allows you to create custom tabs within a product page. These tabs are displayed on the individual product pages to the right of the default “Description” tab.
These types of custom tabs allow you to provide other information about a product that isn’t available in the default download of the WooCommerce plugin.
You have the ability to easily manage all the tabs within the WordPress editor, and there is no need for any sort of custom coding. Give it a look if you want to spice up your product pages with more information.
Features
- Easy to install and set up
- Edit all tabs in WordPress editor
- Save tabs and paste them into other product pages
- Display tabs using shortcodes, images, text, and other website elements
- Compatible with WPML
10. RafflePress
Of all the WooCommerce add-ons you find and might put on your site, perhaps one of the more interesting and intriguing ones is RafflePress.
Have you ever gone to a website and signed up for a contest, or received a discount on something? Sure, we all have.
This is a great way to build a customer base and get people excited about your products. People love contests and games, and RafflePress is a plugin that can help you put all of these types of things on your WooCommerce website.
Running contests and giveaways from your WooCommerce store does not have to be a difficult process. This helps you build a customer base and gets people excited. Use the RafflePress plugin and all of the great features it has to do this whenever you want.
Features
- Create giveaways using widgets and landing pages
- Excellent fraud protection built-in
- Track and also retarget an audience based on past contest actions
- The giveaway builder has drag-and-drop functionality
- Marketing and CRM integration
11. WooCommerce Google Feed Manager
If you have a shop that you want to run ads from, then a recommended plugin is the WooCommerce Google Feed Manager.
Simply put, this plugin allows eCommerce store owners to create product feeds that meet all the requirements of Google Shopping.
The plugin gives you full control over your entire Google Feed and how products are listed. This includes what products are shown and what products are hidden.
If you are looking to blast your product feed out to Google Shopping using the easier technique, then you definitely want to download and install Google Feed Manager.
Features
- Easily create multiple shopping feeds that meet Google standards
- Optimize feeds for performance
- Changes in your store products are automatically shown in the feed
- Create custom field names
12. Product Slider for WooCommerce
One of the best WooCommerce plugins available right now is a great tool called Product Slider for WooCommerce. The slider gives you a fantastic way to showcase products in a slide or carousel form.
The plugin gives you the ability to promote and display certain products wherever you want them in your store.
Want to build a special sale slider? No problem. Want to set up a specific product type slider? This has you covered.
Product Slider for WooCommerce comes packed with features and has everything you need to build quality sliders and display them across your site.
Features
- Responsive and mobile-friendly
- Easy to install and set up
- Tons of customization features
- Built-in themes
- Multiple slider navigation positions
13. YITH Essential Kit for WooCommerce
Perhaps the best free WooCommerce plugin out there today is the YITH Essential Kit for WooCommerce. You may have heard of some of their products, as they offer a number of amazing free plugins that attach quickly and easily to any WooCommerce website.
However, this particular plugin gives you complete access to all the YITH WooCommerce plugins in one place. All you have to do is activate the ones you want to use from the library at any time.
It is all right there in your dashboard.
You can easily find, activate, or deactivate any of their plugins that you want.
The YITH Essential Kit for WooCommerce plugin offers you over 20 amazing plugins all at your fingertips. The best part? They are all in one place to easily access and manage. From a payment gateway to reviews and product enhancers, this plugin can do it all.
Features
- Compare multiple products in a single table
- Add wishlist functionality to your store
- Add tabs to WooCommerce products
- Advanced filtering options are available
- Add zoom to product images
14. WooCommerce Shipping and Tax
One of the more important and difficult-to-manage aspects of selling goods and services online is dealing with shipping and tax issues. This is where WooCommerce Shipping and Tax comes in.
This plugin is actually made by Automattic, the same developers that created the main WooCommerce plugin. They allow you to host all the critical services needed on their best-in-class server.
What this means is that you can count on your store to be more stable and faster.
The plugin actually makes a lot of things much easier on you, as it includes some great services when installed and activated.
You will be able to easily purchase and print labels with USPS and DHL, get automated tax calculation, and receive PayPal payment checkout authorization.
All-in-all, you will be pretty hard-pressed to find a better free shipping and tax plugin for WooCommerce.
Features
- Handles calculations away from your store to not impact speed
- USPS label purchase and printing supported
- Easy to collect tax information after checkout
- Setup is easy and only requires toggling a switch
- Customers can choose what shipping they receive
15. WOOF – Products Filter for WooCommerce
The default search engine options for websites running WooCommerce are usually lacking. You want to be able to take it up a notch or two and allow your site customers to more easily search and filter the products they want.
Luckily, the WOOF – Products Filter for WooCommerce does exactly this, and it does so for free.
This is a high-end product search plugin that attaches to your website and allows your customers to search for products using a number of filters like categories, attributes, product tags, products custom taxonomies, and price.
And that is just a start, as the plugin gives you a ton of flexibility in the way you can allow site users to look for your products.
This is especially helpful if you have a large online store with hundreds or thousands of goods to sell.
WOOF is definitely a free WooCommerce plugin that you want to take a look at.
Features
- Add the product filter anywhere on your site with shortcodes
- Add targetted products to a post or page
- Analytics are available to better understand your customers
- Supports infinite loading
- Supports WooCommerce text search
16. WooCommerce Stripe Payment Gateway
A good payment gateway is something that you must consider when setting up an online store.
What kind of fees will you end up paying for transactions? What types of payments will you be able to take? How will the specified payment gateway interact with your store and your site? These are all questions to consider.
Stripe has become a universal payment gateway and is now just as popular as PayPal.
Plus, with Stripe, there are no monthly fees like there are with PayPal Pro. The only fee you pay for using the Stripe payment gateway is the per-transaction fee.
That means you can have as many transactions as you want without paying additional costs.
Stripe is available in over 36 countries, including the United States. The payment gateway allows you to easily accept Visa, MasterCard, American Express, Discover, JCB, and Diners Club cards, even Bitcoin, directly in your store.
No matter what type of card or payment type is used, you still pay the flat, per transaction fee.
Features
- Stripe supports multiple countries
- Apple Pay support
- Supports the Web Payment API
- Google Pay and Microsoft Pay for mobile users
- Supports multiple languages
17. WooCommerce Menu Cart
Perhaps one of the most simple and easy-to-use free WooCommerce plugins on this list is also the most important for a number of reasons.
See, WooCommerce has a built-in cart page. However, they don’t have anything built-in where you can actually see your cart information while you shop. To do this without a plugin, a user actually has to go find the cart page and look at it.
The WooCommerce Menu Cart plugin is a free tool that allows you to display a shopping cart icon in a number of places on your website. Using the menus of your site, you can display the cart and also item information and prices.
Your customers can see exactly what items are in their cart, as well as the price total for what is in there. This is a smooth, lightweight plugin that adds a lot of functionality to your online shop.
Features
- Allows you to display cart icons
- Customize the appearance using CSS
- Supports multiple languages
- Use shortcodes to display the cart anywhere
- Choose to display the cart at all times or only when a product is added
18. Booster for WooCommerce
Booster for WooCommerce is another one of the best free WooCommerce plugins available today. The plugin actually acts as a full-throttle supercharger for your website.
It attaches itself to all sorts of things within your WooCommerce store and makes them all…better.
For example, the plugin comes with over 100 built-in modules, all of which can be used for different things. Adjust prices and currencies, give global discounts, add wholesaling, configure add-to-cart buttons, customize carts and checkout processes, and hundreds of other things that can boost your site.
Give this plugin a long look, as it adds so much functionality to your online store. It is a free plugin you don’t want to miss out on.
Features
- The modular architecture allows you to choose the features you want to use
- Support for PDF invoicing
- Create an empty cart button icon
- Generate reports to see how business is going
- Setup coupon support for specific user roles
19. Product Import Export for WooCommerce
Product Import Export for WooCommerce gives you a fantastic and easy way to import and export your products.
You may need to do this for several reasons. If you are moving products from one site to another, or if you are trying to download a list of products for a vendor.
Whatever the issue may be, this free plugin makes the process simple and easy.
Create a CSV from scratch or you can export the product to get the format of CSV. You can use a spreadsheet program like LibreOffice, Microsoft Excel, OpenOffice, or Google Spreadsheets for creating and modifying the CSV files as well.
Need to easily move products around without hassle? Then this free WooCommerce plugin will be right up your alley.
Features
- Use the stock status to export products
- Import products from other eCommerce platforms
- Compatible with Yoast SEO
- Easily migrate products between multiple WooCommerce stores
- Import or export entire categories
20. WooCommerce Google Analytics Integration
We all know that having analytics on a WordPress site is crucial because it provides so much data and tracking info that you can use to take your website to the next level. It is no different when we are talking about an online store.
You need to have a way to track your products and receive data on everything happening. This is where you would want to use WooCommerce Google Analytics Integration.
The plugin provides an easy way to link Google Analytics and the WooCommerce plugin. You will also have the ability to link a referral to a purchase and add transaction information to your Google Analytics data.
Features
- Setup is incredibly easy as you just need to add the Analytics ID
- Show referral purchases
- Supports global site tag
- View transactional information in Google Analytics
- Support for Universal Analytics
21. Facebook for WooCommerce
Social media is a huge part of marketing efforts, but it’s going way beyond that at this point. Facebook actually allows you to create a shop on their platform, and the Facebook for WooComerce plugin allows you to do just that.
It lowers the barrier of entry that customers need to go through to make a purchase as it can be done from Facebook directly. This makes running dynamic ads much easier.
And the plugin is brought to you by the actual Facebook team, so you won’t run into any integration problems.
Features
- Send targetted ads of your products to Facebook visitors
- Utilize Facebook Pixel
- Automatically creates carousel ads on Facebook
- Upload your entire online catalog
- Helps reach the people most likely to make a purchase
22. Customer Reviews for WooCommerce
Many users rely on customer reviews to decide on their purchases. Good reviews can help move products, and bad reviews can really lower sales potential.
You can enable this feature on your store with the Customer Reviews for WooCommerce plugin.
Of course, getting customers to actually leave reviews is not easy. In most cases, you would be lucky to see even 1% of customers leave one. You can help improve that rate by sending personalized emails reminding them to leave a review.
Reviews are easy to leave and look nice on your product pages, so be sure to give this tool a try.
Features
- Adds the Reviews Grid block to Gutenberg
- Reviewers can attach images to their reviews
- Lazy loading is implemented for all review pictures
- Filter options exist for users to find the latest reviews
- Access to multiple email templates
23. MailChimp for WooCommerce
Email marketing and eCommerce stores go together like peanut butter and jelly. And to make sure you get the most out of the email side of things, you should install the MailChimp for WooCommerce plugin.
This integrates your WooCommerce store with MailChimp email marketing services to deliver high-quality targetted emails to your customers. It offers several features to help you automate the entire process.
Mailchimp has a free service that supports up to 2,500 emails per month. Using the plugin and email service together can help you get the ball rolling for boosting sales.
Features
- Segment your mailing list by the frequency of purchases
- Supports Google Remarketing
- Includes discount code support for emails
- Include product recommendations in emails
- Remind users they have items in their cart
24. HubSpot for WooCommerce
HubSpot is very well-known for its fantastic CRM software, but did you know they also have an exceptional WooCommerce plugin for WordPress? As you might expect, this extension focuses on adding marketing features to WooCommerce.
And obviously, you’ll be able to import shopping data from your WooCommerce store to HubSpot CRM.
So what does this actually do? Well, the shopping data you import can be used to help recommend goods to that customer and track when they are likely going to buy more products.
You can also sync it with other data if it is available.
You’ll also be able to do things like build a marketing campaign when customers leave items in their carts. This will help you convert those abandoned carts into sales, which can have a huge impact on your store.
Features
- Create unique campaigns based on your customer’s shopping data
- Track customers who have not visited your website in a while to get them back
- Create ads for your storefront on social media platforms
- Create customer profiles to better understand clientele
- Automate your marketing efforts
25. CartFlows
Perhaps the most important part of the entire shopping experience is the checkout itself. Optimizing this experience can allow you to not only close more sales but also increase how much customers are spending during this process.
And you can achieve all of this by using CartFlows.
To summarize this tool, it’s actually easy to explain what a customer will go through. You’ve probably experienced a checkout where you go through several steps that ask you to input information, add shipping data, add additional items, warranties, and such.
It’s a great tactic because it helps simplify the entire process, while also pushing more products in one fell swoop. And CartFlows has a huge amount of customization options to get this process streamlined for your website.
Features
- Utilize A/B testing to see what works
- Gain access to conversion templates
- View insights to get your store running efficiently
- Salvage abandoned carts
- One-click upsells
26. WooThumbs
A picture says a thousand words, and that can mean the difference between making a sale and losing it. The WooThumbs plugin for WooCommerce focuses on enhancing your product images.
This ranges from different product gallery layouts to the inclusion of sliders, and much more.
One of the more useful features is giving users an enhanced zoom function so they can inspect the finer details of products. And yes, it also includes a pinch option for mobile users to also take advantage of the feature.
It also goes beyond just images. You can also easily embed videos from YouTube and other platforms to showcase the product in action. It’s a great addition to any WooCommerce store on WordPress.
Features
- Customize your slider with a variety of animations
- 14-day free trial to get started
- Supports a full-screen product gallery
- Works with any WordPress theme
- WPML compatible
27. Advanced Coupons
Everyone loves a good deal, and there are a variety of WooCommerce plugins that add the feature. One of the best plugins you can use is Advanced Coupon due to its robust selection of features.
It is far superior to the native WooCommerce coupon system.
You’ll gain far more flexibility when it comes to setting up coupon campaigns and how to promote those campaigns. All of the popular options are front and center including BOGO, Loyalty programs, and much more.
You’ll also be able to create gift cards for your storefront, which can help increase the number of shoppers as they are often gifts for users that don’t normally shop there. Also, it works great as a giveaway on social media.
Features
- Create store credits
- Auto-apply coupons upon checkout
- Apply coupons by accessing a certain URL
- Create shipping coupons
- Apply coupons to entire product categories
WooCommerce FAQs
Despite the ongoing growth and popularity of WooCommerce, many people out there still have a lot of questions they need answered. Here are a few that get asked often and the answers that go with them.
Hopefully, this helps get you to a point where you have a better understanding of WooCommerce and what you can do with the plugin when it comes to building an online shop.
How Much Does WooCommerce Really Cost?
This is actually a very fair question that a lot of people have. There are a few different answers here that will help clarify things. The main WooCommerce plugin is free. You can download it whenever you want and install it on your WordPress site.
The plugin comes with everything you need to sell digital and physical goods online right out of the box. With that said, over time, there will probably be certain things you pay for.
WooCommerce does not take a cut of every sale. However, you will have to pay a transaction fee to your payment gateway (Stripe, PayPal, etc). This is a fee you would have to pay no matter where you build an online store.
From there, other expenses involved include your website hosting fee. The other main investments you will accrue include any major plugins you add to the site to extend functionality.
While there are plenty of free plugins for WooCommerce, many of them have a pro version as well. And some of the bigger ones will involve yearly fees. So, the ones you use may differ, as will the overall pricing.
All that being said, you will still be hard-pressed to find a better way to sell online than WooCommerce.
Is WooCommerce Easy to Set Up?
The answer to this really depends on a couple of things. Are you familiar with WordPress? Do you have a working understanding of plugins and how they work? The answers to those two questions will determine how difficult you find it to install and activate WooCommerce.
That being said, there are always great online resources that will show you step-by-step how to install and set up WooCommerce.
Where Do I Get Support for WooCommerce?
WooCommerce has a large online community that is filled with forums, help topics, and other users passing information to each other. If you want actual support from the WooCommerce team, then you will need to have an open account with them.
When it comes to getting support for WooCommerce plugins (free or paid) you will want to contact the specific plugin developer for that information.
What Are Subscription Keys?
Oftentimes, if you are purchasing a WooCommerce plugin, they use what is called a subscription key format. In other words, most of the WooCommerce extensions you have to buy per year are part of a subscription.
When you purchase a subscription to a plugin on the main WooCommerce site, then you can go into your account and download that plugin. They come with a subscription key as well that you will add to the relevant field of the plugin in question.
How Many Sites Are Subscriptions Good For?
One active and valid subscription key can be used on an active site and a staging/test/development site. This means that you can use the extension in both situations without having to activate, deactivate, and delete extensions.
WooCommerce used to allow users to purchase subscriptions for up to 5 sites or 25 sites at a time. However, in February 2020, they changed their policy. Now, all purchases made are for single-site subscriptions only.
Are Free WooCommerce Plugins Really Good?
Definitely! There are a ton of excellent WooCommerce add-ons for free. Now, many of these free plugins have a pro (paid) version. That does not mean the free version is not up to standard.
As a matter of fact, any of the free WooCommerce plugins on the list above can enhance your site.
Improve Your WooCommerce Store With Plugins Today
There is so much that can be done when you choose to use a plugin like WooCommerce. Immediately, you have the ability to sell goods from your website. However, the platform is also easy to manage and offers a ton of ways to extend and customize an online store.
I hope the list of WooCommerce plugins above gives you a good idea of some of the best ones available. Adding any of the plugins on this list will extend the functionality of your site and allow your store to grow and make more sales.
What are some of your favorite WooCommerce plugins?